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America's growing obsession with younger looking
faces evidenced by the Botox craze, is inspiring car owners to
prolong the appearance of their automobiles as well. Four
billion dollars were spent last year in the United States on
enhancements to keep the interior and exterior of vehicles
looking like new, according to the Car Care Council.
"As consumers spend more time in their vehicles
and drive more miles each year, they are placing more importance
on comfort, luxury and appearance," said Rich White,
spokesperson for the council.
Many consumers don't realize that just as they
can buy new carpet for their home or refinish and repair
furniture, they can also rejuvenate their second largest
investment, the automobile. Automotive upholstery and interior
repair shops, known as trim shops, can fix a drooping headliner,
replace worn carpeting, repair torn upholstery and replace a
weathered convertible top.
"Home owners don't sell their house because
someone put a hole in the wall. But too often vehicle owners
will trade in a vehicle that is paid off just to get a new
'look'. Repair and restoration is a very cost-effective
alternative to buying a new car and taking on a new car
payment," White said.
While leather is still the most popular
upscale option for a vehicle's interior, where age shows first,
innovative fabrics offer many more customization, repair and
restoration options for the average car owner. Today's modern
trim shop can replace original materials like seat or door
panels to an imperceptible condition.
The council advises that, if you want to
preserve the new look and feel of your faithful car, truck, SUV
or minivan, search for trim and upholstery shops in the phone
book or on the Internet, which specialize in repairing and
enhancing interior as well as exterior features of automobiles.
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